Globo TV Brazil and its business division in charge of distribution of sporting events abroad, Globo TV Sports, has renewed the international broadcasting rights to the Brazilian Championship for the next 3 years (seasons 2009, 2010 and 2011). Up until 2011, television audiences on the five continents will be able to enjoy games from the main national championship in various media platforms: free-to-air television, cable, mobile, Internet and IPTV (Internet Protocol Television).


Globo TV Brazil renews worldwide exclusive broadcasting rights to the Brazilian National Championship
"We're very happy with the renewal of these international rights. We recognise the importance of our football and will be providing some exciting moments from Brazil's main sport to the worldwide market", comments Ricardo Scalamandré, director of International Business at Globo TV.

Fábio Koff, president of the Clube dos 13 believes that the renewal is of strategic importance for the visibility of national football. "We're very satisfied with the results following the first three years of this partnership and we're certain that the next few years will also be prosperous for Brazil's national passion. The Clube dos 13 believes that Globo TV Sports is the ideal partner, as its business model of quality and excellence is tailor-made for our expectations", he confirmed.

With the goal of improving the matches broadcast for the international public, the Clube dos 13 is studying the possibility of broadcasting one game per round of the Brazilian Championship at the fixed time of 11 am, Sundays (Brazilian Time) so that countries in various different time zones can watch the games at a reasonable hour.


Posted by Podcast Journal in English, on Saturday, October 11th 2008 at 17:01 Saturday, October 11th 2008 - 17:01 | Comments (0) Facebook Google + Twitter LinkedIn Del.icio.us Digg Google Tape-moi Blinklist Furl Reddit Newsvine Y! Blogmarks Technorati Meneame Viadeo Pinterest Tags : bresil english journal podcast | Permalinks


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